Posted: Wed Aug 25, 2010 4:48 pm Post subject: Vivid Digital Concepts Continues Expansion in Northeast Ohio
Vivid Digital Concepts, the premier franchisor in the digital sign industry, is pleased to announce the opening of another Private Advertising Network in the Cleveland, OH metropolitan area.
Richfield, OH, August 24, 2010 -- Vivid Digital Concepts, ( http://www.vividdigitalconcepts.com ) the premier franchisor in the digital sign industry, is pleased to announce the opening of another Private Advertising Network in the Cleveland, OH metropolitan area. The advertising network is deployed via 42-inch flat screens that are located in highly-visible, high-traffic local businesses.
The new franchise owners, Mark Allen and Patty Preston, of Parma, OH have been awarded the rights to develop a Vivid Ad Network ( http://www.vividdigitalconcepts.com ) in Middleburg Heights, North Royalton and Strongsville. The network of screens will provide local, relevant content to area residents and an opportunity for advertisers to reach a targeted audience at very reasonable cost-per-viewer. Advertisers on the Vivid Ad Network are able to gain tremendous exposure through 10-15 second full motion ads that are displayed up to 250 times per day on network screens. The ads themselves are essentially mini-TV commercials designed to showcase a business and engage viewers.
Mark and Patty were attracted to Vivid Digital Concepts ( http://www.vividdigitalconcepts.com ) because it offered them an opportunity to build a business together. Mark Allen says, "We were very intrigued by the technology behind the screens and felt that Vivid Digital Concepts was the perfect fit for what we want to accomplish as business owners. In addition, the potential for future expansion also excites us." Patty Preston sees her skills as a "real people person" as one key to success. She continues, "I think that getting out into the community and helping local business owners reach their goals, will be very satisfying."
Besides the full-motion advertisements, the screens also display local weather, news and community information. "The screens really become a touch-point of information and entertainment for the local community," says Deborah Naegle, President of Vivid Digital Concepts; ( http://www.vividdigitalconcepts.com ) she continues: "it isnít just about the advertising; rather the ads are there to help drive the local economy and attract new customers."
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